Data supports business operations, not the other way around. This must be the first principle understood and absorbed by a realistic and successful data-oriented organizational culture.

4 fundamental impacts of this culture:

  1. facilitates complicated decisions;

  2. reduces risk in risky decisions;

  3. accelerates and improves processes;

  4. generates profit.

In the Digital Age, the paradigm of the distributed (networked) diagram changes the role of leadership in organizations. The talent of the leader alone is not enough.

Therefore, understanding and, above all, working daily on building a data culture in organizations is fundamental to the success of data-oriented solutions. A systemic view behind strategic planning, encompassing all its levels, areas, and departments, further anchors the success rate of these solutions.

In the end, the human factor is more important than the technological one in this climb, because even if all state-of-the-art technology is implemented, if the human beings who bring organizations to life have not genuinely learned or adopted the mindset resulting from a well-developed data culture, such an organization will hardly reap all the possible fruits of an organically developed and absorbed data culture.

Investing in human training and strategic planning that considers the symbolic and cultural dimension, capable of giving meaning and purpose to new technologies, is the key point for data-oriented initiatives to be successful.